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Category: Engagement

Would You Read Your Own Website?

Here are a few tips to quickly improve the readability of your website: Keep it concise. When your content is highly readable, your audience is able to quickly digest the information you share with them. Focus on the essence of the message and cut out any unnecessary information. Break up content. Eye-tracking studies indicate that users fixate

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5 Tips to Get Students to Read SAP Emails

Are you concerned that your students are not reading their SAP emails? With just a little effort, you may be able to increase how many students read and comprehend this content. Here are some suggestions to enhance your communications to these students to change outcomes. Create a subject line they’ll read.  Don’t bore your students

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3 Ideas to Increase Attention to Your Communications

Tired of your students complaining of TLDR (too long; didn’t read) syndrome? Financial aid professionals well understand the frustration of trying to engage short attention spans, while also covering all of the pertinent information. The problem is that there is usually just too much pertinent information! So how do you find the balance between catching

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